Tuesday, April 18, 2006

DLF Cricket on Zee TV Middle East

Zee TV Middle East won the exclusive cricket telecast rights for the DLF Cup in Abu Dhabi April 18 and 19 between India and Pakistan.

All proceeds from the two days of pulsating cricket will be in aid of victims of the devastating earthquakes that hit the Indian subcontinent in October last year.

The deal is part of the master contract won by Zee Sports, India for the Global Media Rights for all cricket matches played by India on neutral ground i.e. non ICC member countries for a price of US$8.77 million per match, for five years starting on April 1, 2006.

The total contract will cost Zee Sports US$219 million for the television, radio and internet rights worldwide for a total of 25 matches. Pakistan, Australia and England will be the competing teams.

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