www.the3Gportal.com reported on March 8, that in Korea, British-based, mobile content and technology development company, ROK Entertainment Group, launched the world’s first ‘text for mobile TV’ service for mass-market 2.5G handsets. Jonathan Kendrick, ROK’s Chairman and CEO said: “Now we are able to offer a free download so people can trial our full-screen, high resolution mobile TV for themselves without having to sign-up to a 3G service.”
Already compatible with 20 top-selling ‘Smartphone’ handsets, ROK TV offers a range of channels to include CNN, ITN, The Cartoon Network, National Geographic as well as several music, lifestyle and comedy channels.
“All people need do if they have, for example, a new Nokia such as the 6630, 6680, the N70 or the N90 is text ‘ROK S’ to 80160 to receive a free demo of ROK TV” Kendrick explained “and if they have one of the new Sony Ericsson handsets such as the W600i, the W800i or the K600, all they need do is text ‘ROK J’ to 80160. The full list of compatible handsets is shown on our http://www.rok.tv website.”