Digital Broadcasters | India | Doordarshan Works with Envivio and SHAF

Digital Broadcasters Vendor News has learnt that San Francisco based, Envivio a privately held company supplied the digital Mobile TV Head End equipment for the Doordarshan Mobile TV digital terrestrial trials in New Delhi. The MPEG-4 head end (transmitter) package includes 4Caster M2 encoders and the 4Manager network management system. The Envivio system fits cross media deployment by supporting the most broadcast and telco network standards, including 3GPP, 3GPP2, DVB-H, DMB and ISDB-T. Envivio supplied the mobile TV transmission equipment to broadcast integrator, SHAF Broadcast Pvt Ltd. The digital broadcast pilot project is offering eight TV channels initially. Later in 2007 it will be expanded to 16 , the pilot is delivering a high quality mobile TV experience to Indian consumers. Doordarshan is not only testing the technical aspects of the broadcast distribution signals through Mobile TV but it is also exploring the different possibilities for service bouquets, including advertising and interactive services to through testing consumer feedback. The information is sourced via a release from Envivio Inc.