Sunday, October 08, 2006

Digital Broadcasters | Israel | Orad TV Discloses High Profile U.S. Sales

Digital Broadcasters Vendor News is alerted that Orad Hi-Tec Systems (LSE:OHT) of Israel in an unusual move in the price sensitive digital TV equipment market has disclosed income directly related to recent sales.

Orad said in a news release of October 5, that it had income of more than USD750,000 for sales in the past quarter from four United States high profile customers.

Three of the four named are: the Center for Disease Control (Atlanta), St. Petersburg College National Terrorism Preparedness Institute (Florida) and the Department of Veterans’ Affairs (Washington).

Orad said it has further established itself as a leading force in the US virtual production market with the 4 major sales to established broadcasting centers and governmental organisations. The HD systems from Orad TV, enable better photorealism and inexpensive production environments.

Prior to purchasing Orad´s virtual studio solutions, all four TV canter, had produced only in conventional studios. Orad´s virtual studio solutions enable them to produce in HD and SD, quickly, captivating programs in real-time.

After carefully evaluation all possible solutions, Orad´s virtual studio solutions were chosen having been regarded as the best in the virtual production market, thanks to their state-of-the-art SD/HD HDVG rendering platform, precise camera tracking technologies, and 3Designer real-time 2D/3D graphics and animations authoring software.

Avi Sharir is CEO and President of Orad, founded in 1993.

Digital Vendor, Orad says it is a world leader in TV production technology and is rapidly increasing its position in the digital "Virtual Reality" industry. Orad’s lines of products include virtual sets, on-air graphics systems, virtual advertising, sports production solutions and hardware for the Virtual Reality industry.

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