On April 18, the Entertainment Network (India) Limited has extended the Radio Mirchi network with launch of transmissions in Jaipur (105FM) and Bangalore (93.3FM).
These are the first radio stations to start operations under the Phase II of the Indian Government's radio privatisation policy.
The company already have nine stations on air.
"ENIL had established a landmark by launching radio stations barely two months after the completion of the bidding process," MD and CEO, ENIL A P Parigi said.
The company, which is already present in Mumbai, Delhi, Kolkata and Chennai, had won 25 licenses in Phase II bidding process where over 250 frequencies across 90 cities were auctioned.
[Under the Phase II rules, radio stations are permitted to commence broadcasting by way of interim transmission facilities in Mumbai, Delhi, Kolkata, Chennai, Bangalore, Hyderabad and Jaipur.]